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The Tipping Point

The Tipping Point

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Author : Malcolm Gladwell

    
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In this brilliant and original book, Malcolm Gladwell explains and analyzes the "Tipping Point", that magic moment when ideas, trends and social behaviors cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many fimiliar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

Book Details
Paperback: 279 pages
Subjects: business, economics, marketing, new york times bestseller, social
ISBN: 9780349113463
Publisher: Abacus
Published: 2002

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About the Author
Malcolm Gladwell was born in England but raised in Canada. His father is a civil engineer and a professor emeritus at University of Waterloo and his mother, a psychotherapist. It is his mother, also a writer, is who he considers his role model.  Gladwell graduated from the University of Toronto, Trinity College, with a degree in history.

From 1987 to 1996, he was a reporter with the Washington Post, where he covered business, science, and then served as the newspaper's New York City bureau chief. All his books have been New York Times bestsellers. He was named one of Time Magazine's 100 Most Influential People in 2005.  His latest book , What the Dog Saw: And Other Adventures, was released on October 20, 2009. What the Dog Saw bundles together his favourite articles from the New Yorker since he joined it as a staff writer in 1996. All the pieces in What the Dog Saw are available free of charge on Gladwell's website.

Gladwell’s books often often deal with the unexpected implications of research in the social sciences and often uses academic work, particularly in the areas of sociology, psychology, and social psychology, as material for his books.

He continues to be a staff writer for The New Yorker and lives in New York City.

http://www.gladwell.com/
http://en.wikipedia.org/wiki/Malcolm_Gladwell
http://www.charlierose.com/view/interview/9855
http://www.nytimes.com/2006/02/05/books/review/05donadio.html?_r=1
http://www.fastcompany.com/magazine/90/gladwell.html
http://www.telegraph.co.uk/culture/books/bookreviews/3703795/Outliers-by-Malcolm-Gladwell---review.html
http://www.telegraph.co.uk/culture/books/3563378/Tipping-tea-with-Malcolm-Gladwell.html
http://www.telegraph.co.uk/culture/theatre/3563627/Malcolm-Gladwell-at-the-Lyceum-no-ordinary-book-launch.html


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