Whether you're looking for a new idea that you can turn into a business, already have an idea that might work, or are ready to take the plunge and test out an idea on the road, this useful guide shows the secrect to uncovering new business ideas and how to decide which ones are worth pursuing once you do. This book is the boot camp aimed at turning ideas into success stories, complete with scores of tips to help the new business owner succeed. Topics include: looking for new business opportunities, identifying viable markets, anticipating risks, building a business model, validating commercial potential, developing a start-up strategy, and more.
