They don't call them growing pains for nothing- but growth is the most important part of any business. Drawn from five years of research and field testing, Breakout Strategy introduces the fast track concept, describing successful strategies that result in rapid business growth for any organization. This system features five key initiatives-create a value-based vision, give customers a value proposition, align what you do with customer desires, balance hard and soft business to deliver on promises, liberate the energies of the organization's people-and explains how to implement them company-wide.