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Marketing Research + eBook

Marketing Research + eBook by Joseph Hair, Jr., Bryan Lukas, Ken Miller, Robert Bush, David Ortinau (Paperback )

Price: Rs 335
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Hair, Lukas & Miller is a concise approach to the dynamic and challenging field of marketing research. Lead author, Associate Professor Bryan Lukas from the University of Melbourne, is joined by new co-author Professor Ken Miller from the University of Technology Sydney. Together, they provide a read more...
 
Microbiology:Application Based Approach

Microbiology:Application Based Approach by Michael Pelczar, Jr., E.C.S. Chan, Noel Krieg (Paperback )

Price: Rs 575
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Microbiology: An Application Based Approach portrays an up-to-date exposition of the biology of microorganisms, their tremendous biochemical diversity, and their role in environment, our health and our economy. Supported with exhaustive pedagogy, it offers straightforward explanations of various read more...
 
POWER SYSTEM ANALYSIS

POWER SYSTEM ANALYSIS by John Grainger, William Stevenson, Jr. (Paperback 1994)

Price: Rs 365
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Based on William Stevenson's classic, Elements of Power System Analysis, this new senior/graduate text offers a completely modern update of this popular textbook. Covering such topics as power flow, power-system stability and transmission lines, the book teaches the fundamental topics of power read more...
 
Marketing Strategy: A Decision Focused Approach

Marketing Strategy: A Decision Focused Approach by Orville Walker, John Mullins, Harper Boyd, Jr. (Paperback 2005)

Price: Rs 399
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Marketing Strategy 5/e is a flexible, short, paper-back text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing?s cross/inter-functional read more...
 

 


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